Important Things Online Content Owners Are Missing When It Comes To Data

Dec 12, 2018

To say that data was everywhere is almost certainly one of the biggest understatements you’ll see in a very long time. ‘Big data’, that is analysis of...

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Journalists Battle Against News Aggregation Sites In A Bid To Win Online Publishers War

Dec 5, 2018

Whatever happened to traditional journalism? Journalists researching important subject matters, verifying sources and then asking audiences to analyse...

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Four Things Business Savvy People Should Know About the Digital Marketing in Business

Nov 27, 2018

Based on the information Akamai shared with us at the NetAlliance Advance Partner Briefing in Staines last week, we will look at aspects of importance...

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Developing Marketing Strategies By Using Segmentation, Targeting and Positioning Model

Nov 20, 2018

One of the effective and reliable marketing strategy today is STP (Segmentation, Targeting, and Positioning (STP) that involves a three-stage marketing...

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Stepping Up Your Business With Customer Segmentation

Nov 7, 2018

Customer Segmentation entails splitting your customers into subsets or groups in an attempt to ensure maximum efficiency, effective communication and...

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Smart Measures to Monetise Content for Digital Publishers

Oct 30, 2018

The challenge of monetising content has been a difficult process over the years. It is a well-known fact that creating unique and new content attracts...

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The Growth of Content Monetisation In A Digital Generation

Oct 22, 2018

Online digital content has become the most absorbed commodities and is one of the most valuable assets in an online world. Creating great content...

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Why Centralising Data For Your Company Is The Way Forward

Oct 16, 2018

As companies continue the surge in collecting customer data, one of the most important factors is to manage data effectively and maximise the use of...

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Managing Revenue Recognition For A Subscription Billing Platform

Oct 9, 2018

Managing subscription billing services and keeping an eye on the income your business makes has always been an important part of using a subscription...

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